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Not everyone wants to be a rockstar. Everyone wants to feel like one.

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Hacking the Rockstar Brain

Where rock and roll meets neuroscience, so your people show up as Everyday Rockstars.

Engagement is what leaders measure. Fulfillment is what people feel. Everyday Rockstar is who they become.

Capable People Shrink Under Pressure

Only 20% of employees worldwide are engaged, and low engagement costs the global economy about $10 trillion in lost productivity. Most organizations invest in development and still cannot show what changed.

Source: Gallup, State of the Global Workplace 2026 (2025 data).

We Help Capable People Show Up at Their Best When the Pressure Is On.

Your people feel like Everyday Rockstars. They tap into their best selves in spite of the circumstances around them, harness resilience, and deliver when it matters most.

Engagement

People bring their energy and attention back to the work.

Culture

Teams share one language and one set of habits.

Collaboration

Colleagues listen, trust, and move together when the stakes rise.

Innovation

People who feel clear and steady offer the ideas they used to hold back.

Well-Being

Pressure becomes fuel, and people finish the week with energy left.

Measure It. Strengthen It. Keep It.

This is the Everyday Rockstar Performance Method™. The next level, beyond the keynote.

The IMPACT INDEX®

A validated assessment across Clarity, Resilience, Empathy in Motion, and Delivery. Every participant sees a personal baseline.

The CRED™ Framework

Taught live, through the keynote and workshops built around real leadership situations. People feel the ideas, not just hear them.

CRED Quest™ and the ERS App

Daily practice turns the keynote into habit. A second IMPACT INDEX® measurement shows what changed.

Turn Up Your CRED™

Go ahead, turn one up.

Clarity
Resilience
Empathy in Motion
Delivery

The Setlist

The ways we can show up for your people. We'll build the right fit once we talk.

01
Headliner

Hacking the Rockstar Brain

The joint keynote. Mark and Heather on stage together, with live drumming, neuroscience, and audience participation. Built for leadership summits, sales kickoffs, and annual conferences.

02
Solo

Hacking the Rockstar Attitude

Mark's solo keynote. Three decades on the world's biggest stages, turned into a system for bringing your best when you don't feel your best.

03
Solo

Survival Pilot™

Heather's solo keynote. Who's flying? Take back the controls when pressure takes over, so pressure makes your best people better.

04
Encore

The Rockstar Rewrite

Teams become bands. Each group rewrites and performs a song together, lyrics on the big screen. Turns friendly competition into collaboration.

05
The Next Level

The Everyday Rockstar Performance Method™

Pre-event IMPACT INDEX® assessment, the live keynote, a 90-day CRED Quest™, and post-measurement, so you see the change in your people and not just the applause.

Tour Stats

1B+

People in Mark's touring audience

1,500+

Keynotes delivered

HOF

Hall of Fame keynote speaker (CSP)

1,142

Professionals in the validated IMPACT INDEX®

In a peer-reviewed study at Eastman Chemical, a 20% increase in Resilience was linked to a 61% gain in performance, research by Dr. Paul G. Stoltz, creator of Adversity Quotient® and Everyday Rockstar's scientific partner. Pre-data, post-data, and a measured change give your leadership team something to put in front of the board.

Hear It From Those Who've Experienced It

USAK Administrators

Blackbaud

What clients say

Two People, One Experience

Mark Schulman

Co-Founder · The Rockstar · Keynote speaker on the attitude behind peak performance

Mark Schulman, CSP

Drummer for P!NK, Cher, Billy Idol, Foreigner and Stevie Nicks, with more than a billion people in his touring audience. Hall of Fame keynote speaker (CSP) with 1,500+ keynotes and more than 22 years on corporate stages. Author of The Attitude Equation.

Heather J. Crider

Co-Founder & CEO · The Brain · Certified NeuroPerformance Coach · Best-Selling Author

Heather J. Crider

Broadway co-producer, featured in Forbes, USA Today, Newsweek and Brainz Magazine. Co-creator of CRED™ and the IMPACT INDEX® with Dr. Paul G. Stoltz, and of the Everyday Rockstar Performance Method™, which teaches leaders to stay clear and effective under pressure.

Trusted by World-Class Organizations

Selected client and company logos

Rooms Like Yours

Leadership Retreats

Small groups, real conversations, time to go deep.

Conferences & General Sessions

A big-stage moment the whole room remembers.

Sales Kickoffs

Energy and alignment to open the year right.

Association Meetings

A session members are still talking about next year.

Firm & Partner Events

Built for rooms full of high performers who rarely slow down.

See More From the Stage

A growing collection of speech clips, straight from the room.

Watch the Showcase

Let's Find 15 Minutes

Tell us about your people, your event, and the date. We'll reply with the fit that makes sense, no pressure and no pitch deck required.

Book a 15-Minute Call